What we do

Digital Chameleon's digital media training programs help media & marketing professionals transition their skills to digital.

Here are some of the results:

  • Your sales reps will understand and be comfortable explaining online options
  • Your staff will know how to approach integrated programs
  • You'll find out why everyone wants to get on the social media bandwagon
  • You'll be confident enough to discuss online media options without a digital expert in the room
  • Your staff will be more efficient and stop spending too much time on digital programs at the expense of your other offerings

Known for providing practical, how-to information from un-biased industry experts with more than 25 years combined experience buying and selling online advertising, Digital Chameleon uses flexible, blended learning solutions. This allows us to provide media owners, brand marketers and media agencies with options for up-skilling and transforming their staff, providing a clear ROI.

Patty Keegan, Digital Chameleon founder and Director, is an experienced practitioner and speaker on the subject of buying and selling digital media, online advertising and internet marketing, and has addressed audiences from Auckland to Dubai. She has a track record of providing in-house training to some of the largest and well-known media companies in Australia, New Zealand, and beyond.

If you're a marketer, or are in the business of buying or selling media, you need to understand and keep up with the changes in digital media. Digital Chameleon has been leading the industry in digital media training since 2005. Our experienced instructors have bought and sold online advertising for years, and provide practical hands-on, how-to courses that translate into skills you, or your staff, can take back to your desk the next day.

We make digital media and online advertising simple, understandable, practical, and comprehensive

At Digital Chameleon we talk to traditional media and marketing professionals in their own language, in terms they can relate to and understand. No techno-babble, no cyber-warpese. We're not here to impress you, intimidate you, and certainly not mystify you. We're here to teach you. Our clients tell us it's a rather refreshing approach!

But what may be even more important is that you'll be able to use the lessons and techniques you've learned immediately. The switch is flipped on. You're ready to go!