Testimonials

"Everyone found the sessions very insightful and enlightening. Thank you so much, it's already paying big dividends." Thomas du Chateau
Digital Sales Manager
nzherald.co.nz

With the recent integration of our TV Sales and Digital Sales teams it was critical that we ensured our entire customer facing Sales teams understood and could embrace digital media sales as part of the overall sales offering. Digital Chameleon's "Introduction to Digital Media" via elearning provided immediate and accessible training which allowed us to maintain customer service commitments whilst undergoing this training. The elearning provided an excellent introduction to digital media as well as valuable prework to those participating in the "Advanced Digital Sales" course." Dave Walker
Head of Advertising Sales
TVNZ

Our staff needed digital business acumen 101, and we utilised Digital Chameleon's elearning program, in addition to face-to-face, to provide an informative, enlightening and engaging view of the dynamic digital landscape. James Ciuffetelli
Group Manager
National Sales Training
Sensis

Both our advertising and editorial teams found the 2-day workshop engaging, relevant and current. The overseas and competitive newspaper and magazine case studies covered were particularly useful. Patty and Denise struck the right balance between presenting in depth, essential market information and more interactive case studies. Mimi Cullen
National Group Advertising Manager
Fairfax Magazines

Patty is a fantastic resource and has a wealth of knowledge surrounding the online media sales and buying space. Her easy-going nature and sense of humour ensures people respond well to her input and training style. If you've got a sales or media team who need to come up to speed with the online advertising process - Patty is your woman. Josh Borthwick
Chair - Education Subcommittee
Interactive Advertising Bureau NZ

Patty, I really want to thank you for spending the day with us. Your presentation style and market insights were both engaging and easy to understand. My team gained a lot of confidence as a result of the time spent with you. Mark Fairhurst
Head of Sales
SBS

"Understanding the digital landscape and how it fits with traditional media is critical for today's marketing, advertising and media companies. Patty's training sessions gave our staff a thorough understanding of online and a solid foundation on which to build their knowledge. The feedback was overwhelmingly positive and I can recommend Patty and Digital Chameleon to anyone who wants to bring their staff up to speed in the digital space." Matt Tindale
Former Sales Director, Interactive, Austereo
Austereo

"Patty's relaxed style and conversational approach was a perfect fit for our group and our style. An interesting, informative, and extremely worthwhile afternoon for our team." Daniel Buchanan
Group Advertising Manager
AHL, Greater Union Cinemas, Rydges Hotels & Resorts, Thredbo

"I have to preface this recommendation with a confession. I love Patty Keegan. She has helped me out more times than I care to imagine. For example, I had untrained staff in the area of digital knowledge at a recent company - Patty came in and trained them. I had a difficult client who needed guidance, Patty sorted them out in 3 months and they were a delight to work with for 3 years.

She helps people like me train clients, staff and partners about what can be done when you have a deeper knowledge of digital media. I have come to assume that her exceptional results are through the use of some type of brainwashing technique. I'd use her again and recommend her unreservedly." Lee Stephens
CEO, Aegis Media & Pacific

"We were going through a period of change at The West Australian and we are keen to bring all of our people up the digital curve. Patty made the digital world seem less threatening and drew the many parallels with the newspaper world that the majority of our team understands so well already. We have already started to see the results from her efforts." Gavin Burnett
Former GM Online & Ecommerce
The West Australian

"Patty has worked with a number of sales teams across Fairfax and has always exceeded our expectations. Her excellent communication skills enable her to demystify a potentially complex topic. We will certainly be seeking her help in the future." Therese Blaisdale
Learning & Development Manager
The Sydney Morning Herald, The Sun Herald & Fairfax Magazines

Thanks again for taking the time out Patty. The feedback from the team was really positive and a step forward with regards to cross selling Mags/Online. Paul Gardiner
Sales Director
ACP Magazines (a division of ACP Media Ltd)

We were in the initial stages of integrating digital into the planning and buying groups at Initiative. We worked with Digital Chameleon to develop a training program that included getting everyone to the same level of foundational knowledge; followed by a series of sessions to learn the process of planning and buying a digital campaign. I highly recommend Patty and her team for anyone needing to integrate digital into a "traditional" media agency. James Gaskell
Director of Operations & Digital Services Australia
Initiative