The Australian is the first newspaper in the country to launch a digital edition for the iPad.  The long awaited device launched today in Australia - the first country outside the US to launch the product.  One million iPads were sold in the US in the first month it was available.

The digital edition has pages that "turn," as they do in the physical newspaper.  I'm still to be convinced that this is the best model for extending media brands onto such readers, but the evolution of such products will be very interesting.

The cost for this edition will be $4.99 per month, and apparently advertising has sold out to Commonwealth Bank, Optus, IBM and Emirates.

Read the full story from The Australian here.

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