Digital Chameleon Blog

Magazines Making Good Use of Social Media

Tuesday, July 14, 2009

I just read an Advertising Age article lambasting agencies for not practicing what they preach in terms of social networking.  The example was around agencies not Twittering, but selling clients on the benefits of using Twitter.  The article generated lots of comments - many said that rather than starting a "corporate" Twitter account with no real personality, more agencies were encouraging employees to Twitter and build the company's profile based on the relationships its people generate on Twitter. More

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Buzz Media gives OKMagazine.com more functionality

Monday, July 13, 2009

OK! magazine has relaunched its website,working with celebrity news and social network Buzz Media. More

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